“EXPERIMENTATION DAY.”

This day was to push us out our comfort zones and to experiment with different media.

“PRINT MAKING”

• I throughly enjoyed this workshop as I felt I could focus on composition and typographic which are my favourite aspects of design
• I also thought my print was very successful because the print was strong and bold compared to other prints which made it stand out which is what logos should do.
• Although the fonts were different and ranged from upper case to lower case the print was cohesive and represented collaboration, through all the different style letters working as a single design.
• I then scanned I the print and edited it…

• I cleaned up the image in photoshop then copy it and layered over the original and reduced the transparency using multiply to show the word coming together in a more literal sense.
• I feel that this final edit looked effective as it emphasised the meaning of the wording an alternative and more obvious way.

“ONLY SCISSORS &PAPER “

• At this station we were not allowed to do anything to the upper other than use scissors and paper to create logo while using our advice for Nigel and Paul (How words come together).
• We found this hard to do with words as as different fonts are harder than others also the word collaborate was very time consuming to do so we though of synonyms that were shorter and took a more abstract approach using positives and negatives.
• I don’t this a logo it would have worked as it didn’t represent the idea of collaboration that well.
• However it definitely got me to use different techniques like +/-.

“PLASTICINE DAY”

• This was probably the the least successful workshop as we didn’t finish it but on the plus side we realised that if logos are to detailed they become less successful in different scales which is highly important if it is to be reproduced for various mediums.
• This exercise was a blast to the past and super relaxing although it didn’t look the best, it made me realise that something you like may not pleas eater people so you have to be flexible like plasticine.

“LETRASET”

• This exercise was so much fun because it gave the words which we were exploring more meaning as there was history to the process. I enjoyed the physicality of printing the typography and being able to manually place each letter wherever I wanted so it felt more unique and more like collaboration.
• I will definitely use this technique again when I need a less neat/organised design with more character and a naturally older effect.

“PHOTOGRAPHY”

• With these images we decided to explore more on symbols and images rather than words using holding hands to represent the meanings behind collaboration and the unity of different styles.
• In my opinion these images communicated the meaning behind the word and would be memorable for my peers to remember that these images stand for collaboration. However if we turned this into a graphic logo I think it wold be cliche and not original which is what is needed to for logos to be successful.
• The top image is a better image however if the second image was taken better and edited it could have been more successful.